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	<title>Water - Use It Wisely &#187; Social Media</title>
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	<description>Using Water. Wisely.</description>
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		<title>Save Water? There’s an App For That!</title>
		<link>http://wateruseitwisely.com/blog/conservation/save-water-there%e2%80%99s-an-app-for-that</link>
		<comments>http://wateruseitwisely.com/blog/conservation/save-water-there%e2%80%99s-an-app-for-that#comments</comments>
		<pubDate>Fri, 09 Sep 2011 20:34:42 +0000</pubDate>
		<dc:creator>Donna DiFrancesco, City of Mesa</dc:creator>
				<category><![CDATA[Arizona Articles]]></category>
		<category><![CDATA[Conservation]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://wateruseitwisely.com/blog/?p=1810</guid>
		<description><![CDATA[Just like a carbon footprint, everyone, every business and every product has a waterprint. For instance, did you know that it takes approximately 1,857 gallons of water to&#8230;]]></description>
			<content:encoded><![CDATA[<p>Just like a carbon footprint, everyone, every business and every product has a waterprint. For instance, did you know that it takes approximately 1,857 gallons of water to get a steak from the ranch to your tabletop, 766 gallons of water to make your favorite t-shirt, and 37 gallons of water for one cup of coffee? Now you can find out your waterprint by downloading an app onto your iPhone, iPod, or iPad. This app calculates how much water is embedded in our daily lives.</p>
<p><img src="http://wateruseitwisely.com/blog/wp-content/uploads/2011/09/home_phone.jpg" alt="" title="home_phone" width="303" height="306" class="aligncenter size-full wp-image-1811" /></p>
<p>You’ll be surprised by how much water you use and how that can impact the environment. This new waterprint app includes a calculator that allows you to keep track of the water you use, while the product and activity descriptions explain the numbers.  Additionally, the app provides tips to cut down on consumption and how to reduce your waterprint.</p>
<p>To calculate your waterprint and learn how you can reduce it, download the free app at <a href="http://www.waterprint.net">www.waterprint.net</a>. To look at ways that you use water and can save water around your home, take the Water – Use It Wisely <a href="http://wateruseitwisely.com/region/arizona/water-challenge/">home water challenge</a>. Also check out our <a href="http://wateruseitwisely.com/100-ways-to-conserve/index.php">100+ tips</a> to reduce your waterprint every day!</p>
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		<title>Sustainable Green Marketing Isn&#8217;t About Creating Ad Campaigns. It&#8217;s About Igniting Movements.</title>
		<link>http://wateruseitwisely.com/blog/miscellaneous/sustainable-green-marketing-isnt-about-creating-ad-campaigns-its-about-igniting-movements</link>
		<comments>http://wateruseitwisely.com/blog/miscellaneous/sustainable-green-marketing-isnt-about-creating-ad-campaigns-its-about-igniting-movements#comments</comments>
		<pubDate>Wed, 09 Jun 2010 22:03:16 +0000</pubDate>
		<dc:creator>Park</dc:creator>
				<category><![CDATA[Arizona Articles]]></category>
		<category><![CDATA[Conservation]]></category>
		<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[National Articles]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[conservation campaigns]]></category>
		<category><![CDATA[green marketing]]></category>
		<category><![CDATA[home water audit]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[The Green Samaritan]]></category>
		<category><![CDATA[water conservation]]></category>
		<category><![CDATA[Water-saving tip widget]]></category>

		<guid isPermaLink="false">http://wateruseitwisely.com/blog/?p=1437</guid>
		<description><![CDATA[You can imagine the gigantic smile on my face when I come across  websites like The Green Samaritan, a site  inspired by the &#8220;Good Samaritan,&#8221; but with a&#8230;]]></description>
			<content:encoded><![CDATA[<div id="attachment_10192" class="wp-caption alignright" style="width: 319px"><a href="http://thegreensamaritan.com/2010/06/eco-resolution-for-june-water-conservation-every-drop-counts/"><img class="size-full wp-image-10192" title="Green Sam" src="http://parkhowell.com/wp-content/uploads/2010/06/Green-Sam.jpg" alt="Click to visit the site." width="309" height="212" /></a><p class="wp-caption-text">Click to visit the site.</p></div>
<p>You can imagine the gigantic smile on my face when I come across  websites like <a href="http://thegreensamaritan.com/">The Green Samaritan</a>, a site  inspired by the &#8220;Good Samaritan,&#8221; but with a green twist. I like it.  And I love the fact that they feature our <a href="http://wateruseitwisely.com/widget/tips/">water-saving tip  widget</a> from the Water &#8211; Use It Wisely campaign prominently on their  homepage.</p>
<p>The campaign&#8217;s easy-to-use sustainability message found in the widget   fits perfectly with Green Sam&#8217;s mission of, <em>&#8220;Being kind to your   environment through <a href="http://thegreensamaritan.com/2010/01/its-about-being-kind-to-your-environment/" target="_blank">refined, renewed and resourceful living.</a>&#8221; </em>It&#8217;s  extremely gratifying when a simple project you spearhead helps others.<br />
<br/><br />
<div id="attachment_10190" class="wp-caption alignleft" style="width: 324px"><a href="http://wateruseitwisely.com/region/arizona/water-challenge/"><img class="size-full wp-image-10190" title="Water Audit" src="http://parkhowell.com/wp-content/uploads/2010/06/Water-Audit.jpg" alt="Click on the image to experience the interactive home water audit" width="314" height="185" /></a><p class="wp-caption-text">Click here to experience the interactive home  water audit.</p></div></p>
<p>Feel free to add our <a href="http://wateruseitwisely.com/widget/tips/">water-saving tip   widget</a> to your site. And while you&#8217;re at WaterUseItWisely.com, check  out our <a href="http://wateruseitwisely.com/region/arizona/water-challenge/">new  interactive home water audit</a> and share it with your peeps. That&#8217;s  what it&#8217;s there for.</p>
<p>Thank you Green Samaritan for helping us to further ignite the growth  our water conservation movement.</p>
<p><em>This post originally appeared in Park Howell&#8217;s <a href="http://parkhowell.com/">&#8220;Sustainable  Storytelling&#8221;</a> blog. Park&amp;Co is the sustainable marketing firm that created the Water &#8211; Use It Wisely campaign<br />
</em></p>
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		<title>New Ning Network Helps Water Conservation Marketers Launch Social Media Campaigns</title>
		<link>http://wateruseitwisely.com/blog/in-the-news/new-ning-network-helps-water-conservation-marketers-launch-social-media-campaigns</link>
		<comments>http://wateruseitwisely.com/blog/in-the-news/new-ning-network-helps-water-conservation-marketers-launch-social-media-campaigns#comments</comments>
		<pubDate>Wed, 11 Nov 2009 21:49:54 +0000</pubDate>
		<dc:creator>Park</dc:creator>
				<category><![CDATA[Conservation]]></category>
		<category><![CDATA[In the News]]></category>
		<category><![CDATA[National Articles]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[green marketing]]></category>
		<category><![CDATA[water conservation]]></category>

		<guid isPermaLink="false">http://wateruseitwisely.com/blog/?p=1216</guid>
		<description><![CDATA[I&#8217;ve been on the water conservation circuit lately expounding on the benefits of using social media to help save water. I just returned from working with the gracious&#8230;]]></description>
			<content:encoded><![CDATA[<div id="attachment_7964" class="wp-caption alignright" style="width: 285px"><a href="http://h2osocialmedia.ning.com/"><img class="size-full wp-image-7964 " title="Ning md" src="http://parkhowell.com/wp-content/uploads/2009/11/Ning-md.jpg" alt="Join our Ning network to learn about leveraging social media for water conservation" width="275" height="396" /></a><p class="wp-caption-text">Click on the image to join our Ning network and learn about how to leverage social media for water conservation</p></div>
<p>I&#8217;ve been on the water conservation circuit lately expounding on the benefits of using social media to help save water. I just returned from working with the gracious folks at the North Texas Regional Water Symposium, sponsored by <a href="http://www.dallascityhall.com/dwu/water_utilities.html">Dallas Water</a>, <a href="http://www.ntmwd.com/">North Texas Municipal Water District</a>. and <a href="http://www.trwd.com/prod/index.asp">Tarrant Regional Water District</a>.</p>
<p>It was an engaged crowd of nearly 200 water professionals, and they were a pleasure to work with. My social media presentation, <a href="http://www.slideshare.net/ParkHowell/sustainable-social-media-for-the-green-marketer">&#8220;Giving Your Consumers a Voice: Conservation and Social Media,&#8221;</a> raised many great questions. It&#8217;s always difficult to continue a meaningful conversation in a conference setting. So I&#8217;ve decided to launch a Ning network that maybe one of the narrowest niches going: <a href="http://h2osocialmedia.ning.com/">Water Conservation &amp; Social Media</a>. You can join the conversation at <a href="http://h2osocialmedia.ning.com/">h2osocialmedia.ning.com</a>.</p>
<p><strong>The idea here is to use social media to share best practices in using social media to help water conservationists help consumers save water. </strong></p>
<p>The network features blogs, video, photos, a chat room and relevant Twitter streams focused on promoting wise water use. We&#8217;ll talk about ways you can sell social media upstream to management. We&#8217;ll explore best practices in creating a doable social media strategy given tight financial and personnel resources. We&#8217;ll share ideas on how to activate your network. And we&#8217;ll all commiserate about our trials and tribulations of working in this new and powerful communications environment.</p>
<p>So if you have an interest learning how social media can help promote water conservation, and you&#8217;re open to sharing your efforts, please join us at <a href="http://h2osocialmedia.ning.com/">h2osocialmedia.ning.com</a>.</p>
<p>It&#8217;s FREE. And just imagine what it might cost you if you don&#8217;t join the conversation.</p>
]]></content:encoded>
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