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WUIW Arizona is excited to announce the beginning of their spring media campaign buy that is currently running in April through the end of June. The campaign consists of an animated outdoor water-use TV spot on Channel 12, bright, colorful print ads in the Arizona Republic on the weather page, and in just a few weeks, a web campaign on azcentral.com introducing a brand new edition to the Water-Use It Wisely website, “The Online Home Water Challenge”. This water challenge is an animated short video that provides information on water conservation facts and easy tips that will help you save water inside and outside the home. In addition, WUIW will have five live interviews on Arizona Midday with the first segment scheduled today, April 22nd -Earth Day, featuring water saving topics, advice, and tips. If you missed these segments, you can always watch them online at azcentral.com. Lastly, be sure to cool off and visit one of the many Harkins Theaters throughout the Valley in June where WUIW will run the animated outdoor water-use spot.

For more information on water conservation information, tips and events throughout the Valley, visit www.wateruseitwisely.com/arizona

Water – Use It Wisely Regional Campaign Partners include the cities of Phoenix, Mesa, Scottsdale, Chandler, Glendale, Tempe, Avondale, El Mirage, Fountain Hills, Peoria, Surprise, and Queen Creek. Additional partners include the Arizona American Water Company, Arizona Municipal Water Users Association, Global Water Resources, Liberty Water Company, and Salt River Project.

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